Out-of-Home is reaching its 'big bang' moment
19-03-2018 | 10:48:31
Out-of-Home (OOH) is reaching its big bang moment in the UK, as technology, data and infrastructure are seamlessly coming together, according to Glen Wilson, Managing Director of Posterscope.

NPO chooses Prepr as content management platform for all radio stations
15-03-2018 | 09:30:25
The Dutch national public broadcasting organization NPO chooses Prepr as the content management platform for all radio stations. Prepr simplifies the preparation and broadcasting of radio programs

Improve Digital launches First Price Auction option
07-03-2018 | 19:43:00
Improve Digital launches the First Price Auction option in their Header Bidding solution. Clients now have the choice between running either first or second price auction as part of the bid request

MediaCom awarded Global Media Agency of the Year by Adweek
02-03-2018 | 09:29:08
MediaCom has been named the Global Media Agency of the Year by Adweek. The title adds to the three Agency Network of the Year crowns

Three steps to leveraging the data swamp: turn data overwhelm into revenue control
02-03-2018 | 09:08:00
Good reporting is the life blood of any effective organisation. Clean data, clear reporting insight and right strategy are points on a continuum to maximum revenue

Michel Helmes International Sales Director Exterion Media
20-02-2018 | 14:36:39
Exterion Media has announced the appointment of Michel Helmes as International Sales Director, following the departure of Marleen de Backer from the business

Don Diablo breaks the mould with A Better Future Tour by playing for free
20-02-2018 | 08:44:00
Currently in the midst of his US Tour, Don Diablo has announced details for what will be a very special run of dates throughout Europe

Discovery reports record viewership of the Olympic Winter Games across key markets
15-02-2018 | 20:14:49
A landmark Opening Ceremony of the XXIII Olympic Winter Games and exhilarating initial days of competition attracted audiences on every screen and service across Europe

CP Communications and Mobile Viewpoint start cooperation
09-02-2018 | 13:30:00
CP Communications and Mobile Viewpoint have signed an agreement to deliver Mobile Viewpoint's portfolio of bonded cellular products and solutions in the US

Nationale Postcode Loterij partner with Ambassadors in new animated campaign
31-01-2018 | 10:50:00
Nationale Postcode Loterij and Ambassadors have joined forces for the animated short film ‘Harry and Barry’.

Orwa Nyrabia appointed new artistic director of IDFA
31-01-2018 | 09:33:00
Orwa Nyrabia is the new artistic director of IDFA. Nyrabia, who was born in Syria, is well-known in the documentary world as a producer, festival director, curator and mentor.

International Film Festival Rotterdam launches IFFR unleashed as stand-alone streaming platform
31-01-2018 | 09:29:00
International Film Festival Rotterdam (IFFR) has officially launched its streaming service: IFFR Unleashed.

Daniel Peiron is the new Creative Director at Amsterdam Worldwide
31-01-2018 | 09:23:00
Amsterdam Worldwide CEO, Brian Elliott; and Moritz Grub, ECD have announced the promotion of Agathe Wiedemair to Client Services Director. Agathe will join the management team as an equity partner.

Dynamic Yield and AdBirds announce global partnership
29-01-2018 | 10:01:00
Dynamic Yield and AdBirds announced a global partnership to help clients deploy world-class personalization and optimization programs

Conduent report: loyalty communications and media customers high, but prioritizing digital response necessary for long-term satisfaction
29-01-2018 | 09:34:00
Nearly two-thirds of consumers are loyal to their communications and media providers, despite signs this could change quickly if brands don’t adapt to customer experience demands

MediaMonks Opens 11th Office in Mexico City
26-01-2018 | 09:58:00
Alexander van Rijn will head MediaMonks Mexico to cater the growing demand for high-end integrated work in the regio

Dutch blockchain company LegalThings One launches LegalFling: an app that logs explicit sexual consent
26-01-2018 | 08:59:00
Following the #metoo anti-harassment campaign, Sweden is moving closer to making changes to its rape laws

Talpa format The Voice wins award at the Producers Guild Award for the 4th time in a row
25-01-2018 | 09:59:52
For the 4th time in a row Talpa's flagship format The Voice has won the award for Outstanding Producer of Competition Television at the Producers Guild Award in the US, Saturday January 20th

OMD Worldwide future proof with Guy Marks and Damian Winstanley
25-01-2018 | 09:47:00
Following the appointment of Florian Adamski as CEO and Colin Gottlieb as Chairman in September 2017, OMD Worldwide elevates next generation of talent with key digital and analytical skills into pivotal global leadership positions

Talpa formats 5 Gold Rings and Human Knowledge soon on Thai TV
23-01-2018 | 10:00:37
Talpa is pleased to announce that Zense Entertainment will bring the successful formats 5 Gold Rings and Human Knowledge to the Thai market. Thailand will be the first country in the Asian region to adapt these formats

Keith Ta Head of Sales Pocket Media
11-01-2018 | 09:57:48
Keith Ta takes up the post of Head of Sales at the mobile media agency Pocket Media. CEO Benjamin Pomerantz is pleased to welcome Keith to the company

WPP acquires creative agency BAR in Portugal
11-01-2018 | 09:45:29
WPP announces that it has acquired Bomtempo, Anahory & Ralha – Serviços Criativos, S.A. (BAR), a leading independent creative agency in Portugal

Talpa Network and tcc global invest in DFFRNT Media
11-01-2018 | 09:22:37
Both investors clearly see the powerful potential in combining unique content experiences with next generation tech platforms for the future of marketing.

Cheil Amsterdam and Samsung Benelux develop Samsung Smartsuit to bring Dutch short track speed skaters closer to Olympic Gold
08-01-2018 | 09:43:43
Creative agency Cheil Amsterdam and Samsung Benelux launched the Samsung SmartSuit an innovative ice skating suit with corresponding app, exclusively designed for Dutch short track speed skaters Sjinkie Knegt and Suzanne Schulting

72 and Sunny partner in creation of Adidas campaign
04-01-2018 | 09:47:00
Created in partnership with agency 72andSunny, Calling All Creators features superstar athletes such as FC Barcelona striker Lionel Messi

Pocket Media and Peaks join forces
19-12-2017 | 08:46:36
Pocket Media has partnered with Peaks, an online investment app for everyone. This means two Amsterdam AdTech and FinTech startups will collaborate intensively over the coming period on mobile user acquisition via mobile video and display advertising

[Column] Sebastiaan Moesman: Why transparency and sustainability in programmatic matter now, more than ever
19-12-2017 | 08:30:00
As we look back at a decade of programmatic advertising, it has been and continues to be an inspiring time to be in digital advertising. That’s true even though this year specifically

LegalThings commissioned by Dutch Ministry of Justice to digitize law on blockchain
19-12-2017 | 07:51:23
LegalThings launched its LegalThings One platform, an Ethereum-like platform that decentralizes contracts and laws on the blockchain. LegalThings beat household names like Capgemini and CGI in the competition for the contract

Pocket Media opens office in Tel Aviv
14-12-2017 | 08:55:00
Pocket Media is proud to announce the launch of an office in Tel Aviv, Israel. This expansion will take Pocket Media's activities in the field of programmatic video to the next level

Improve Digital provides Guardian with programmatic advertising platform
12-12-2017 | 14:03:00
Improve Digital today announces a new deal to serve Guardian News & Media with its SSP advertising platform, to help further monetise the publisher’s online advertising

Mobile becomes the leader in online shopping by overtaking desktop
23-11-2017 | 09:12:18
Data from global payments company Adyen shows that it has been growing steadily for years, climbing from 34 percent in January 2016, to 43 percent in January 2017

Chatting with KLM via Facebook Messenger
09-11-2017 | 11:35:00
KLM Royal Dutch Airlines offers Facebook Messenger users in Japan, South Korea and South Africa the option of asking questions via Messenger customer chat on

The Kremer Collection unveils the concept and design of The Kremer Museum
07-11-2017 | 09:41:46
At an exclusive event at Sotheby’s New York for select guests from the art world and technology industry, the Kremer Collection announced the launch of the Kremer Museum

MtM Global Agency opens a new office in Paris
07-11-2017 | 08:48:23
MtM Global Agency, currently MorethanMedia, crosses the border. The company collaborates with Four Communications in London to modify foreign campaigns, but considers it now the time to cross the border itself.

WPP invests in Fatherly
07-11-2017 | 08:34:41
WPP announces that it is taking a minority stake in IR Media Ventures Corp. Fatherly, a digital media company producing content for millennial parents in the US.