tagresults
22-02-2017 15:01:00 | Editor: Default Admin User | hits: 82371 | Tags:

WPP subsidiary Wunderman Thompson acquires Velvet Consulting
09-09-2020 | 14:00:00
Global marketing communications agency, Wunderman Thompson, a subsidiary of WPP, has acquired French customer experience consultancy firm Velvet Consulting.


Modern teenagers are well informed, savvy and socially aware, report
20-08-2020 | 10:35:00
A new report has put to question the dominant perception that young people are care-free, thoughtless and irresponsible revealing that today’s teenagers are indeed well informed and socially aware.


E-commerce offers brands increased opportunities post Covid-19, Group M report
17-07-2020 | 11:58:00
WPP’s media investment arm GroupM, has unveiled its latest white paper on what ‘life after lockdown’ portends for brands across Southeast Asia.


Group M launches multicultural marketplace targeting minority publishers
09-07-2020 | 09:56:00
WPP’s media investment group Group M has launched a Multicultural Marketplace in the U.S with a comprehensive and growing list of Black and Hispanic owned and focused publishers.


Total value of the top 100 global brands hits $5 trillion, survey
06-07-2020 | 09:55:00
The world’s most valuable brands have seen their total brand value increase by 5.9 per cent despite the economic, social and personal impacts of COVID-19, according to a new ranking.


Ogilvy appoints Andy Main as Global CEO
24-06-2020 | 11:39:00
Global marketing communications company Ogilvy has appointed Andy Main Global CEO effective end of July.


WPP announces raft of actions, resources to fight racism
18-06-2020 | 10:19:29
WPP has unveiled a raft of actions and commitments it says will help it combat and address racial injustice and support Black and minority ethnic talent.


Group M releases brand safety report for marketers
11-06-2020 | 11:12:00
GroupM, WPP’s media investment group, has released a new brand safety report that offers new category-specific recommendations for marketers on the future of brand safety.


WPP and SuperAwesome raise children privacy standards in digital space
29-05-2020 | 10:04:00
WPP has entered into a partnership with kidtech platform SuperAwesome that seek to champion privacy standards for children in the global digital space.


Simona Maggini appointed WPP County Manager for Italy
28-05-2020 | 09:30:39
WPP has appointed Simona Maggini Country Manager for Italy, taking over from Massimo Costa who has decided to step down from the role.


Online media consumption declines as lockdowns lift, Mindshare tracker
21-05-2020 | 12:10:00
WPP’s agency Mindshare has released the fourth ‘New Normal’ COVID-19 tracker that polled 1,000 persons in each market across 10 global markets.


Geometry appoints Katie Streten Head of Experiential Strategy for MENA
20-05-2020 | 09:08:00
WPP’s end-to-end Creative Commerce agency, Geometry Global, has appointed Katie Streten as Head of Strategy for Middle East & North Africa region.


Nick Lawson appointed MediaCom Global CEO as Stephen Allan steps down
13-05-2020 | 11:26:44
Nick Lawson has been appointed as MediaCom Global CEO starting July 1 2020 as the current Worldwide Chariman and CEO Stephen Allan steps down after 12 years at the helm


Consumer behaviour differ across markets during Covid-19, Mindshare
06-05-2020 | 09:51:00
WPP media agency Mindshare, has released the latest ‘New Normal’ COVID-19 tracker, its third so far that has been monitoring consumer behaviours in the wake of coronavirus crisis.


Mindshare tracker reveals 'new normal' consumer behavior post Covid-19
30-04-2020 | 10:45:00
WPP agency Mindshare has released a new COVID-19 tracker, the second of such trackers, that has been surveying 1,000 people across 10 global markets.


MediaCom Turkey secures P&G media business
07-04-2020 | 10:12:00
MediaCom Turkey has secured the Procter & Gamble, P&G, integrated media business from July 1 2020.


WPP unveils cost reduction plan to tackle corona crisis
02-04-2020 | 14:58:00
The world’s largest advertising company WPP has suspended its £950 million share buyback plan, cancelled dividends and frozen any 2020 new hires and salary increments in a raft of cost reduction measures.


Geometry appoints Nick Walsh first CEO of MENA
02-04-2020 | 10:27:07
Geometry, WPP’s end-to-end Creative Commerce agency has promoted Nick Walsh to first-ever CEO of Middle East, North Africa effective immediately.


Consumers express concerns over digital advertising
01-04-2020 | 07:30:00
Customers are more inclined to TV advertisements which they feel are less intrusive than digital marketing.


Beiersdorf appoints WPP as global communications partner for derma and healthcare brands
12-11-2019 | 06:10:15
Beiersdorf, a provider of innovative, high-quality skin care products, has appointed WPP to be the lead global agency for its iconic global derma and healthcare brands


WPP named world’s most effective communications company for the eighth successive year
22-04-2019 | 16:30:00
WPP has been ranked as the most effective marketing communications company in the world in the 2019 Effie Index.


WPP opens new campus in Amsterdam
03-04-2019 | 11:05:00
WPP marked the opening of its new Amsterdam campus as it continued the roll-out of its global co-location strategy.


WPP appoints Microsoft UK CEO, Cindy Rose OBE, to the Board
12-03-2019 | 09:58:23
WPP has announced the appointment of Cindy Rose OBE to its Board as a non-executive director.


WPP bets on new strategy to return business to growth
11-12-2018 | 13:43:00
WPP has announced the results of its strategic review, setting out a new plan to return the business to growth.


WPP and J. Walther Thompson form Wunderman Thompson
27-11-2018 | 10:03:57
WPP today announced that Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a creative, data and technology agency built to inspire growth for its clients


WPP agencies help Sir David Attenborough become the voice of millions at UN climate talks
21-11-2018 | 18:49:43
Sir David Attenborough, one of the world's most famous naturalists, will bring the voice of millions of citizens to the UN Climate Change Conference later this year as part of a new UN campaign, the People's Seat.


WPP responsible for brand activation Ford
09-10-2018 | 07:48:00
Over the past five months, WPP has been working with Ford Motor Company on its future marketing and advertising relationships. At the conclusion of the review, WPP will be responsible for activating the Ford brand through key channels and regions


WPP wins Unilever’s Sunlight business across Africa
07-08-2018 | 09:18:51
WPP has been awarded the stewardship and activation of the Sunlight brand across Africa following a competitive pitch process.


WPP invests in new campus for its agencies in Prague
03-08-2018 | 07:25:00
WPP is to create a campus in Prague, bringing together 12 of its agencies under one roof.


WPP increases investments in India
03-08-2018 | 06:05:45
WPP has announced investments in its business in India, in line with its long-term growth objectives in this important market.


Four WPP agencies appointed to Shell's creative agency roster
02-08-2018 | 06:16:43
Shell has placed four WPP agencies on its eight-strong global "Creative Agency of the Future" roster.


GroupM and Zer form partnership by launching Ingage
06-07-2018 | 07:42:15
WPP's GroupM, and Zer, a Koç Group Company, have formed a partnership to launch digital media agency Ingage


Sorrell's S4 Capital and WPP both interested in buying MediaMonks
04-07-2018 | 07:29:06
Speculation surrounding the first potential acquisition for Sir Martin Sorrell’s S4 Capital is reaching fever pitch with attention focused on Dutch digital production specialists MediaMonks


WPP AGM trading update
14-06-2018 | 06:45:05
In the first four months of 2018, the Group’s like-for-like revenue less pass-through costs was up marginally.


Unilever and WPP launch in-house collaboration in Singapore
23-05-2018 | 08:33:00
Unilever and WPP have launched a on-site collaboration with Unilever Foundry and its startup community. The initiative sees the creation of a flexible new Team Unilever model, with specialist expertise from various WPP agencies


WPP Acquires Full Ownership of Y&R and Wunderman Joint Venture Agencies
01-05-2018 | 19:07:50
WPP has acquired full ownership of Y&R and Wunderman joint venture agency assets across Southeast Asia and Taiwan, and Dentsu Sudler & Hennessey in Japan, following a share swap transaction with Dentsu Inc


WPP first quarter 2018 trading update
01-05-2018 | 07:04:00
The reported revenue went down 4.0% at £3.555 billion, currency headwinds of 6.0% resulting in constant currency revenue up 2.0%, like-for-like revenue up 0.8%.


Martin Sorrell steps down as CEO of WPP
16-04-2018 | 06:40:00
Martin Sorrell has stepped down as Chief Executive Officer of WPP effective immediately. Roberto Quarta, Chairman of WPP, becomes Executive Chairman until the appointment of a new Chief Executive Officer


WPP acquires creative agency BAR in Portugal
11-01-2018 | 09:45:29
WPP announces that it has acquired Bomtempo, Anahory & Ralha – Serviços Criativos, S.A. (BAR), a leading independent creative agency in Portugal


WPP invests in Fatherly
07-11-2017 | 08:34:41
WPP announces that it is taking a minority stake in IR Media Ventures Corp. Fatherly, a digital media company producing content for millennial parents in the US.


Wunderman takes majority stake in Pierry
26-09-2017 | 09:13:11
WPP announces that its wholly owned global digital agency Wunderman has acquired a majority stake in Pierry


WPP announces five million dollar investment in award-winning podcasting company Gimlet
06-09-2017 | 08:54:00
Gimlet’s advertising and branded-content clients include Alphabet Inc., Ford Motor Company, PepsiCo, Match Group, eBay, Blue Apron, Goldman Sachs and Microsoft Corporation and was founded in 2014. It employs 85 people


WPP acquires Design Bridge Limited
23-08-2017 | 08:08:00
In addition to its London headquarters, the agency has operations internationally, with studios in Amsterdam, New York and Singapore


WPP invests in VR/AR company Within Unlimited in the US
28-07-2017 | 11:31:00
US-based virtual reality/augmented reality entertainment and technology company is led by film maker and music video director Chris Milk and technologist Aaron Koblin