MediaMonks Lab team has experimented how machine learning can augment video conferencing in a bid to break from the monotony of repetitive video calls that have become the new normal during the Covid-19 times.
Shell remains the most valuable brand in the Netherlands for the tenth consecutive year according to the latest Brand Finance Netherlands 50 2020 report.
Global end-user spending on cloud-based web conferencing solutions will grow 24.3 per cent in 2020, according to the latest forecast by Gartner, Inc.
Sonos Radio, a free, ad-supported streaming radio service that was launched in April 2020 and monetized by Targetspot's digital audio advertising solutions continues to grow its footprint.
S4Capital, the owner of MediaMonks, has achieved the highest share price ever at the London Stock Exchange shaving stood at £ 251 on May 22, 2020.
The World Federation of Advertisers has launched the world’s first guide for brands on data ethics in advertising, designed to provide clear actions and practical guidance.
FIFA World Football Museum in Zurich has appointed Dept to offer assistance in digital marketing, with community management on social media and with the website relaunch.
MeMo² has won 5 IAB Europe Awards with their latest innovation in cross-media effect measurements, called: THX.
WPP has entered into a partnership with kidtech platform SuperAwesome that seek to champion privacy standards for children in the global digital space.
Europe's largest and fastest growing fitness chain Basic-Fit has announced a new timeline of opening up its clubs as governments eases COVID-19 related lockdowns.
Logitech G, a brand of Logitech, has teamed up with creator of luxury, high performance sports cars and supercars McLaren to unveil the 3rd Annual Logitech McLaren G Challenge 2020.
Microsoft and Workday Inc. have entered into a strategic partnership prioritizing enterprise planning in the cloud and expanding the business solutions customers can use to better optimize their everyday work.
WPP has appointed Simona Maggini Country Manager for Italy, taking over from Massimo Costa who has decided to step down from the role.
Sony has launched a new pocket-sized vlog camera targeted at content creators and vloggers.
Independent marketing and business consulting agency MeMo² has been shortlisted in six categories of the IAB Europe Research Awards 2020 for its THX. case.
US- based world's largest family-owned winery E. & J. Gallo Winery has picked IPG Mediabrands’ global marketing and media agency network UM as its media agency of record.
Netflix and production company Fiction Valley have unveiled the first Dutch Netflix feature film.
Amazon Web Services and the German Bundesliga will debut the first two Bundesliga Match Facts powered by AWS during tonight’s highlight match at 18:30 CET featuring Borussia Dortmund vs. Bayern Muenchen.
Logitech G has launched the Logitech G915 TKL Tenkeyless LIGHTSPEED Wireless RGB Mechanical Gaming Keyboard, offering the same core technologies and experience of the award-winning G915.
EADfix, a Ghana-based tech platform, connects customers with verified service providers across different industries as it seeks to meet the growing demand for convenience, reliability and speed.
Global video advertising platform, SpotX has announced the expansion of its comprehensive Measurement and Attribution Suite.
Dentsu Aegis Network (DAN) has launched a new online curriculum for schools, delivered through its flagship schools programme, The Code.
Global youth media company Vice has announced a new partnership with Abu Dhabi Media Office (ADMO) that will see the two organizations launch a digital content platform targeting Arab youth.
Publicis Groupe has been selected by McDonald China as its media planning agency partner in Mainland China.
Renoon is a Dutch fashiontech startup that connects customers with innovation and the new ways to consume fashion and is is the first platform that utilizes technology to screen items for their sustainability characteristics.
WPP’s agency Mindshare has released the fourth ‘New Normal’ COVID-19 tracker that polled 1,000 persons in each market across 10 global markets.
Digital agency Dept has won two awards for creating a new CMS and motion design in the latest Webby awards.
Amsterdam-based artificial intelligence startup Lalaland has won the 15th edition of the Philips Innovation Award 2020 that included a cheque worth €50,000.
SmartBuild, a Zimbabwe startup, is simplifying the process of building and renovating houses by providing a platform where clients requiring such services can get quotations from a number of experienced contractors.
Ablestate, a Ugandan startup works with businesses to point them to the right software developers while offering digital training to institutions of higher learning.
Fat Finger Technologies in South Africa offers an array of Information Technology services and solutions ranging from simple office networks to full cloud-hosted solutions to public facing networks.
Razia Adam is the founder and CEO of Lwandle RNS Holdings, a South African mining startup that has since 2015 been providing industry players digitization processes and systems.
WPP’s end-to-end Creative Commerce agency, Geometry Global, has appointed Katie Streten as Head of Strategy for Middle East & North Africa region.
Nokia says it has achieved the world’s fastest 5G speeds in its Over-the-Air (OTA) network in Dallas, Texas.
Heineken has appointed Stacey Tank as Chief Corporate Affairs and Transformation Officer effective June 1 2020.
Microsoft has partnered with FedEx in a move that seeks to tap into the digital and logistics network of FedEx and the Microsoft’s intelligent cloud.
Coca-Cola has partnered with live streaming platform #BeApp to offer artists across the world a chance to livestream their performances as corona crisis takes a toll on concerts and festivals.
Samsung Electronics have pledged support to five startups that were created by Samsung employees as part of the company’s C-Lab Inside in-house incubation program.
Consumer goods multinational Procter & Gamble has granted Cargill an exclusive license that will allow Cargill to further develop a technology that was first tested at P&G corporate research and development labs.
Duracell has selected Mediacom as its media agency following a competitive bidding process. MediaCom will now handle the account in 32 markets among them UK, US and China.
Large multinationals world over could scale back on spending as the impacts of coronavirus continue to take a toll on businesses, the latest World Federation of Advertisers, WFA, Covid-19 Response Tracker shows.
Sony Corporation has announced that it is set to release two models of intelligent vision sensors, the first of their kind globally to be equipped with Artificial Intelligence processing functionality.
Dutch e-bike tech scale-up VanMoof, has raised approximately $13.5 million from Europe’ top venture capital firms Balderton Capital and assembly partner SINBON Electronics.
SpotX has inked a deal with US free ad supported streaming platform Pluto in an arrangement that will see SpotX assist Pluto TV power the video monetization of its content.
The 2020 global spending on IT is poised to stand at $3.4 trillion, an eight per cent drop compared to 2019.
Google Cloud and software solutions company Splunk Inc have entered into an agreement as the two companies look at assisting organizations and customers unlock the value of their data.
Nick Lawson has been appointed as MediaCom Global CEO starting July 1 2020 as the current Worldwide Chariman and CEO Stephen Allan steps down after 12 years at the helm
US-based Hispanic media company Univision Communications Inc. has joined Nielsen’s Addressable TV platform beta program.
In Netherlands 7,700 consumers were asked to rate well-known brands for sustainability
The subject of quantifying digital ad viewability has received new insights from a new study conducted by MAGNA and IPG Media Lab.
Global independent youth media company VICE Media Group announced the company has appointed Daisy Auger-Domínguez as the Chief People Officer.
TikTok is working on a new advertising model that will give advertisers the option of using call-to-action buttons such as ‘shop now’ within influencer content.
Logitech International has announced a $709 million growth in sales, a 14 per cent rise compared to the same period last year.
Coca Cola has entered into a five year collaboration with Microsoft in a deal that will see the beverage company standardize its business operations on Microsoft’s cloud.
Google Cloud has introduced a premium video conferencing solution dubbed Google meet with enhanced features.
Inter IKEA Group has joined an alliance of over 180 political decision-makers and business leaders, for a renewed commitment on long-term climate change and COVID-19 initiatives.
Imagine a virtual hotel where you can shop a real brand. This dream has come true thanks to a partnership between Dutch premium lifestyle brand BALR. and Azerion’s life simulator and social game Hotel Hideaway.
Starcom’s Madrid office has secured established Spanish olive oil company Deoleo’s portfolio and will now chaperone media strategy and buying across the over 20 markets for the Deoleo Group.
Sanoma Group has announced that it has now finalized the acquisition of Alma Media’s regional news media business.
As the novel corona virus pandemic continues to disrupt how businesses operate, brands are innovating by going digital in what now presents an opportunity for marketing leaders.
Unilever has celebrated 10 years of a commitment it made to over eight billion people to address social inequality and climate crises.
Global health and technology company Royal Philips has unveiled the first of its kind ultrasound solution for pediatric assessment.
MeMo² recently introduced a new way of real-time cross-media measurement and optimization. Dutch consumers can now share continuous cross-media exposure, shopping behavior and in-depth insights with the THX app.
Coca-Cola has unveiled a series of online films appreciating the everyday support and togetherness being exhibited in the wake of coronavirus crisis.
WPP media agency Mindshare, has released the latest ‘New Normal’ COVID-19 tracker, its third so far that has been monitoring consumer behaviours in the wake of coronavirus crisis.
Sonos has launched exclusive global sales partnership with Targetspot.
Global marketing agency has appointed Craig Dempster CEO, from June 1, 2020.
Amazon Web Services (AWS), has unveiled Amazon Augmented Artificial Intelligence (A2I), a service that makes it easy to add human review to machine learning predictions.
GraphCMS GmbH, the company behind the GraphQL-native Headless CMS GraphCMS, announces a seed extension round of 2.5M €. The round is led by Peak Capital, with GraphCMS being their first investment in the German startup ecosystem.
Richard Juwah is the CEO of Richee Media, a full service Social Media agency based in Nigeria with both local and international clientele
Xaka Consulting is a Mozambique startup that offers a bouquet of human resource services among them leadership and management programmes, soft skills for all type of work-force, quality control, procurement and business intelligence, international grants
Costral Corporate Strategic Lab is an India-based management consulting startup working with organizations in marketability of their product from market survey and other tools, branding and and business development. The company also assists businesses to re-vamp their business
Penny Whitelaw tells all about her startup Scircula. Please explain, what is Scircula? Scirula is a purpose-led technology and big data startup that exists to make fashion circular. Through a data-driven approach, we help fashion brands eliminate fit-related
Isaac Muigai is the brains behind Humanum Ratings, a Kenya-based management consultancy startup that advises companies on potential risks and noteworthy strengths that they should focus on in order to fortify organizational culture and boost performance
PT SportSuite is a South African company whose mission is to digitally disrupt the sporting industry’s media landscape by allowing sporting organisations to operate like commercially-minded modern media houses, while building sustainable digital communities
TikTok in collaboration with brand partners have launched ‘Small Gestures’ an initiative meant to connect users of the platform better while allowing them to send gifts to those in need during the coronavirus crisis.
Publicis Groupe has launched The Pact, a new solution that is targeting U.S. midsized businesses with guaranteed outcomes to leverage their return-on-advertising spend.
Zoom Video Communications, Inc. has announced robust security enhancements with the upcoming general availability of Zoom 5.0.
Nielsen Global Connect and 1010data have unveiled a new initiative that will allow them develop and commercialize solutions targeting retailers and manufacturers.
WPP agency Mindshare has released a new COVID-19 tracker, the second of such trackers, that has been surveying 1,000 people across 10 global markets.
Mediahuis NV that runs operation in Netherlands, Belgium and Ireland has announced 100 per cent acquisition of media group Saint-Paul Luxembourg SA.
Tech giants Google and Apple have announced a new partnership focusing on the use of Bluetooth technology to help governments and health agencies reduce the spread of the virus.
The Coca-Cola Company has pledged over $100 million in support for COVID-19 relief efforts in communities across the world.
Global Search Awards has named Mediacom as the number one agency for the number of awards it has won in the last eight years.
Verizon Media has announced a host of capabilities meant to assist content owners, broadcasters and service providers monetize content in innovative ways and grow audiences.
Samsung Electronics has become the first TV brand to integrate Apple Music on its Smart TV platform with consumers in more than 100 countries now being able to enjoy Apple Music on their Samsung Smart TVs.
Amsterdam based Social Media agency Dorst & Lesser has become the new partner for the Dutch Association of Disabled Care effective April 1.
The Coca-Cola Company is channeling its marketing resources into relief efforts as the world grapples with the corona virus crisis.
Millenials and Generation Z are feeling the impacts of the coronavirus more severely than any other generation as their household incomes become depressed according to the latest Covid-19 Barometer.
Publicis Groupe has elevated Justin Billingsley to Global Chief Marketing Officer (CMO) as the communication firm looks at innovative ways of growing its clientele base.
Samsung Electronics has entered into partnership with leading fitness brands in a deal that will see Samsung Smart Tvs installed with health and wellness apps.
Nikon has since April 1 2020 selected social media agency Dorst & Lesser to handle its social content creation in Netherlands as the company looks at strengthening its presence online.
Up to 87 per cent of Millenials and Gen Z have invested in limiting the spread of Covid-19 a new report by global independent youth media company Vice Media Group posits.
Netflix has announced it will invest one million euros in Netherlands to bolster a new relief fund targeting film and TV productions struggling in the wake of coronavirus crisis.
Seventy-six percent of marketing leaders have predicted a dip in marketing budgets as Covid-19 pandemic continue to take a toll on businesses in a survey of 360 respondents carried out by Gartner Inc.
Global video advertising platform SpotX has partnered with its media owner partners worldwide in tackling the corona virus crisis.
Logitech G, an offshoot of Logitech International, the global player in PC and console gaming gear, has unveiled the Logitech® G203 LIGHTSYNC Gaming Mouse.
World Federation of Advertisers has launched a report on inclusion and diversity that in the marketing sector offering brand marketers and agencies guidelines on improving performance in the industry.
Dentsu Aegis Network has accelerated the purchase of 100 per cent Merkle shares ahead of the 2021 buyout date having now signed the complete ownership agreement.
Samsung Electronics says it has achieved fastest 5G speeds in the industry in what could signal a key step for mobile operators to provide multi-gigabit speeds that lower band spectrums.